CORE Search Results Start Search Over

• Perception of the Young Adults towards the Portrayal of Women in Contemporary Indian Television Advertisements

  Author(s):

  MADHUSMITA DAS SANGEETA SHARMA

  Editor(s):

  Jyotirmaya Patnaik (see profile)

  Date:

  2018

  Group(s):

  Communication Studies, Digital Humanists, Film-Philosophy, Film Studies, Television Studies

  Subject(s):

  Advertising, Advertising--Moral and ethical aspects, Young adult literature, Broadcast journalism, Motion pictures, Indic, Perception

  Item Type:

  Article

  Tag(s):

  TV advertisements, portrayal of women, young adult, Advertising ethics, Indian cinema, Gender

  Search term matches:

  Title

  ... Perception of the Young Adults towards the Portrayal of Women in Contemporary Indian Television ...

  Tag

  ... tv advertisements ...

  Full Text

  ... that majority of the respondents agreed that women in Indian TV advertisements are mostly depicted as young ...

  
  

Viewing item 1 to 1 (of 1 items)